Octapoda was founded in 2021 by CEO Ingibjörg Björgvinsdóttir following a Master's project in biological oceanography. There, we found the main collaborative partner of Octapoda in marine research, the Tokyo University of Marine Science and Technology. Our team at Octapoda have diverse knowledge and experience in various fields, including natural sciences, engineering, computer science, and marine biology. What also unites us is a passion for the ocean, diving, and photography.

Throughout our diving experiences, we have directly witnessed the profound threats that mankind and the impacts of global warming pose to the marine ecosystems in coastal areas. in response to these challenges, our mission is to develop cutting-edge technology for ocean monitoring and research.

Present-day sampling is complex and challenging, whether it is for pollution monitoring, marine research, or food production in coastal areas. The reasons for this complexity are multifaceted; sampling locations are often inaccessible due to depth, distance from land, delays in sampling and analysis, particularly lacking real-time solutions. Extensive specialization is often required among personnel, and suitable equipment is not always available on-site. Many laborious processes can be automated using image recognition solutions, which are emerging technologies taking over the world. We connect sensors, cameras, and machinery in our current projects, which have generated biological data for marine researchers in Japan.
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At Octapoda, we are passionate about being part of the third revolution that brings technological innovation to address pressing environmental research and resource management projects. We firmly believe that technological leaps, rather than small steps, are needed to alleviate the strain on Earth's resources.

Our vision is to become a global leader in underwater imagery software development, providing flexible, reliable, and robust measuring instruments along with the highest quality video recording available.
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